Wednesday 6 August 2014

New Balance CT300

NEW BALANCE LAUNCHES ITS FIRST HERITAGE COURT SHOE FROM FLIMBY, UK


Following on from my last post about my beloved Made in England 1500 sneakers, New Balance reintroduces another Made in England classic, the CT300 heritage court shoe.

The  CT300 is New Balance's first heritage court shoe, inspired by the original 80s classic this style pays homage to its retro roots and keeps its traditional with signature New Balance colours, white and navy.



Hand-crafted at the infamous NB Flimby factory, the CT300 is the first domestically manufactured court shoe from New Balance and promises the same quality and comfort the brands Made in the UK collections are recognised for globally.

Launched in the 80s, the original CT300 was designed as part of a court collection with the help of tennis greats Roy Emerson and Virginia Wade. At the time tennis shoes were normally developed with a focus on the outsole grip but the CT300 was different it focused on four keys - Fit, Comfort, Stability and Durability.



*(I aplogise in advance if this next paragraph bores you)*

The development of the shoe was also unique in its day as the shoe encased a gum rubber outsole within a polyurethane core and wall. The uniquer sole was complemented with a lightweight breathable mesh upper and extended saddle; combined with multiple widths fittings to provide a great base to launch New Balance tennis in the 1980s.

The CT300 contains the same technologies as its predecessor, making it an essential for any sneaker connoisseur, these classics are available now from Size?, End Clothing and Hannon at a retail price of £100.

Remember when I said New Balances weren't really my thing? Yeah well forget that.